ReGeneration

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Those old cans of paint, that bottle of household bleach, your old toaster… Everyone has tried to dispose of special waste products that they soon realise cannot be recycled and should stay far, far away from the landfill.

Product Care has been recycling and regenerating special waste products across Canada for two decades now. The brand desperately needed a refresh though, and through an intensive process we created a new face that spoke to the user in a friendly, easy-going tone.

Illustrations
Holly Prince

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