Philosophy: Stirling Ackroyd

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Stirling Ackroyd is one of London’s top estate agents. To refresh the existing brand, I focused on the most visible aspect of the brand – the sales-board. Two versions of the griffin logo were created depending on the scale each would be printed at: on sales boards the more complex griffin is used / for hand-held objects a simplified version is employed. The intention was to create a bold, brash look that would stand out on the East-end streets of Hackney and Shoreditch.